Nowadays, establishing a strong brand is important to your business or organization. Your brand builds the fundamental perception of how audiences see your business. A great branding strategy can help […]
Your website is the window of your business’ soul. It’s how the world gets to have a sneak peek at what your company is all about. We know it’s often […]
Just about every business these days integrate their marketing strategy with social media. But there’s fierce competition out there. While it’s true that social media marketing doesn’t directly impact search […]
Conversion rate optimisation – or CRO as it’s more commonly referred to – is one of the quickest and most efficient strategies to convert your site’s traffic into paying customers. […]
The e-commerce industry has experienced massive growth since its early days way back in the mid-1990s. The first-ever online sale was made on an American online store called the NetMarket, […]
Ever wondered why your competitors always seem to outrank you every time you search a keyword or phrase that’s related to your industry? You know for a fact that you […]
So you want to head out to a nice restaurant tonight but you’re not sure which one, or maybe you’re finally able to go on a holiday some place, and […]
Five years ago, Google launched Accelerated Mobile Pages, better known as AMP, intending to dramatically improve loading time speed across the entire mobile web. Back then, its’ impact on SEO […]
Many experts would agree that SEO’s landscape never stops changing, and a lot of these changes are dictated by what’s new with technologies. Every time a new technology arises, everything […]
Really Simple Syndication or RSS is a technology that has been around for a while now. Millions of web users around the world use it to keep up to date […]
With millions of people using online services every single day, the internet has become the world’s largest media provider, as it continuously provides images, music, videos, and – increasingly – […]
The world of Search Engine Optimisation (SEO) has changed significantly since Google and its competitors first emerged in the 1990s. Marketing strategies have to continuously adapt to the ever-changing trends, […]